The Neuroscience Of … Marketing
This blog is dedicated to exploring the intersection of neuroscience and marketing, and to demystifying brain-based insights for marketing practioners. The specific topics of these articles vary widely, and revolve around themes of consumer psychology, experiential marketing, & brand strategy.
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Most Recent Posts
Face Personalization for Marketing and Its Influence on Consumer Psychology
Who persuades us better than anyone? Ourself
Consumer Psychology Lessons from Influencers and Micro Celebrities
How do we know when we’re being influenced?
Consumer Psychology Explains why our Brain Loves The Pumpkin Spice Latte
The PSL is the ultimate seasonal beverage, and our brains find it irresistible